Digital project manager - chef de projet numérique

Objectifs

The Digital Project Manager is responsible for coordinating the launch of a range of digital projects such as corporate websites, mobile apps, e-commerce platforms, software projects, and many more! They are in charge of ensuring the project runs smoothly. This means making sure it's completed on time, within the planned budget, and that the quality of the delivered project is guaranteed. They need to keep both your team members and clients happy along the way!

Their stakeholders (mainly developers, designers, online marketing specialists) will count on them to choose the project management style that best meets the challenges they're facing. It could be an agile or more traditional workflow.

The digital project manager also regularly meets and reports back to the client on behalf of the team. This will either be an in-house client, such as another team, or an external client if they're working in an agency.


In this role, your main missions involve: Establishing the customer need: analyzing the feasibility of a project, identifying necessary resources, presenting the project outcomes. Leading digital projects from A to Z: carrying out audits, setting up a test protocol, managing  sprints, modeling data, and launching the product to market. Ensuring compliance with the planning, quality requirements and budget of a project: prioritizing, prototyping, continuous improvement,and  reporting. Federating stakeholders: managing internal and external conflicts and issues, leading meetings. Developing a web marketing strategy: implementing a content and SEO strategy and managing web campaigns.

Programme de la formation

P1- Get Started with Your Digital Project Manager Training Set yourself up for success in your path. Find out what you are going to learn and get to know your mentor. You will also define your learning goals in this first project!

P2- Build a Website Based on Client Brief Take over a project that has already been launched and use your technical skills to ensure it's delivered to meet the client's expectations.

P3- Perform a Website Performance Audit

Conduct a performance audit for a website of your choice and train your agency's sales team in web performance and quality.

P4-Develop Your Online Presence

Develop and implement a personal branding strategy to promote and strengthen your brand.

P5- Initiate a Graphic Overhaul of a Web-Based Project

Improve a brand's website using benchmarking and a website quality monitoring system

P6- Develop a Custom Application With a Scrum Team

Define the functional scope of a company's social network and launch its development.

P7- Analyze the Feasibility of an Innovative Project

Analyze and anticipate the risks of a project to facilitate the work of your team.

P8- Respond to a Request for Proposals to Design a Software Tool

Support your sales team in the presale process for a software solution for a B2B client.

P9- Oversee the Final Stages of the Production of a Website

A business is unhappy with its WordPress website and hires you to revamp it!

P10- Launch and Learn From a Social Impact Project

You have been chosen to manage a website creation project. Choose the appropriate project management methodology and build a team to carry out the project across the finish line.

 

Validation et sanction

Attestation de formation

Type de formation

Non certifiante

Sortie

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